
KEYTAKEAWAYS
- ERC-404 standard enables liquid, tradable NFTs while “Loss Mining” rewards players for participation, not just victory.
- ANOME’s expansion across Southeast Asia is rooted in compliance-driven localization and real-world community engagement.
- ANOME Chain will power NFT-based DeFi lending and user-generated NFT creation, with a bold goal of $1B in TVL.
CONTENT
VP of Creator & Community Strategy at ANOME AL shares plans at Malaysia Blockchain Week 2025, unveiling ANOME 2.0, ERC-404-powered NFTs, and a roadmap toward a $1B lending ecosystem.
REDEFINING GAMEFI THROUGH ERC-404 AND LOSS MINING
At Malaysia Blockchain Week 2025, ANOME’s VP of Creator & Community Strategy AL delivered a compelling vision for the future of GameFi, revealing how the platform aims to challenge traditional Web3 gaming models by offering real asset ownership, seamless liquidity, and gameplay-driven rewards.
“Web3 games often promise innovation but fail to deliver sustainable value,” AL noted during the interview with CoinRank. “At ANOME, we designed a system where users truly own their assets—and can trade them instantly like tokens.”
This system is powered by the ERC-404 standard, which enables NFTs to behave like fungible tokens. “Let’s say you buy a $100 NFT card in our game—you can sell it at any time, no buyer matchmaking required,” AL explained. This model introduces a level of flexibility and financial control rarely seen in GameFi.
Another cornerstone of ANOME’s design is its “Loss Mining” mechanism. Players receive activity-based points, called vNOME and xNOME, even when they lose matches. These points are later convertible into $bNOME, ANOME’s native token. “Whether you win or lose, you’re still rewarded for playing,” said AL. “It keeps the ecosystem active and fair.”
LOCALIZATION FIRST: SOUTHEAST ASIA AS A STRATEGIC HUB
When asked why ANOME chose to make a major appearance at Malaysia Blockchain Week, AL was quick to point out the region’s Web3 potential. “We see Southeast Asia as one of the most promising frontiers for blockchain adoption,” he said. “Malaysia, Vietnam, and Indonesia offer a unique blend of tech-savviness, youth engagement, and a rising appetite for digital asset ownership.”
ANOME has already established two branches in Vietnam, where it works closely with livestreamers and influencers to run community campaigns. “We’re not just tweeting announcements. We’re streaming, interacting, and engaging users where they already are,” AL emphasized.
The company is also deeply aware of regulatory dynamics. “We localize every touchpoint—from compliance to KOL marketing to fiat on-ramps. Every country is different, and we treat it that way,” he added. ANOME’s ability to adapt to local legal frameworks gives it a major edge in navigating the fragmented regulatory landscape of Asia.
LOOKING AHEAD: ANOME CHAIN, UGC, AND A $1 BILLION DEFI LAYER
ANOME’s ambitions go far beyond gaming. The team is preparing to launch its own blockchain—ANOME Chain—an EVM-compatible chain designed to support rapid game interactions, low latency, and seamless asset migration for users.
“The chain is purpose-built for our ecosystem,” AL explained. “Not only will it enhance gaming performance, but it will also serve as the foundation for our next-generation lending platform.”
Currently ANOME enables users to collateralise in-game assets—such as NFTs or staked tokens—for loans with up to 95% loan-to-value (LTV). AL believes this model introduces true capital efficiency into GameFi. “You’re not just holding assets—you’re unlocking liquidity from them,” he said.
On top of that, ANOME is preparing to roll out a robust user-generated content (UGC) toolkit that will allow players to create, sell, and even lend their own NFTs within the ecosystem. “Imagine building your own card deck and generating income from it—that’s where we’re heading,” AL said.
The team’s long-term vision blends elements of GameFi, DeFi, and SocialFi into one cohesive platform. “We want to be what Clash of Clans was to mobile—but in Web3,” AL remarked.
About ANOME
ANOME is a decentralized GameFi and DeFi platform built around the principles of ownership, fairness, and capital efficiency. With full on-chain transparency, innovative token economics, and an expanding ecosystem, ANOME empowers users to play, earn, lend, and build in the next era of Web3.